Lou
No Junk Mail
No Junk Mail
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No Junk Mail – The Sign That Sparked a Shift
This one started simple: I stuck a "No Junk Mail" sign by my letterbox. Low effort, low cost — perfect for a month when time and money were tight. But… the junk mail kept coming.
At first I was frustrated. Then I got curious. Turns out, Royal Mail is paid to deliver a lot of this stuff, which means a polite sign won’t cut it. So I went a step further — I started writing to the companies sending me the junk, and to Royal Mail itself, letting them know I wasn’t okay with it and wouldn’t be using services that ignored my preferences.
It taught me that sometimes a small act isn’t about immediate results — it’s about what it reveals, and where it leads you next. From passive to proactive, one leaflet at a time.
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